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Welcome to USATuff® and USATuff-Deck!  We are a veteran-owned and family operated business.  Our product is 100% made in the USA! We care about our product, our customers and the services we provide. 

Founded in January 2015, USATuff® was the first cooler wrap and outdoor case graphics company setting the standard for excellence in aftermarket cooler accessories, personalized and promotional wraps and custom EVA Cooler Pad products.  The USATuff® premium graphic wrap product is manufactured specifically to adhere to high-end, injected-molded or roto-molded plastic coolers, ice chests and other outdoor use cases.  

A USATuff® premium wrap and SeaDek cooler pad will transform and protect your cooler while helping you to make bold statements, create amazing memories and build connections to last a life-time!  We have hundreds of unique, quality designs to choose from for application on over 25 major brands of coolers and cases.  We specialize in customized pieces for various applications ranging from personalized gifts, corporate gifting, tradeshow & event promotions, and so much more!   

In late 2018, USATuff was selected to become the SeaDek Certified Fabricator and Installers for Idaho and Oregon prompting us to launch our new USATuff-Deck® division.  USATuff-Deck focuses on helping our customers transform their boats and other watercraft with genuine SeaDek which has proven to be the industry leader in premium, marine-grade, non-slip EVA boat decking.

Meet the USATuff Team Here